Gaya APA
Kotler, P.
(2003).
marketing maangement ed.11
.
Boston: Mc Graw Hill; 2004:
Prentice Hall.
Gaya MLA
Kotler, Philip.
"marketing maangement ed.11".
Boston: Mc Graw Hill; 2004:
Prentice Hall,
2003.
Text.